Programme Description
The MTN Media Innovation Programme (MIP) is a 6-week long programme spread across six months for media practitioners in the Nigerian space. The programme will increase the knowledge and skill base of the participants and help them understand the changing media landscape, and how to effectively use technology to create impactful media content.
The MTN Media Innovation Programme (MIP) is a certificate course run by the School of Media and Communication, Pan-Atlantic University, with a focus on the convergence between ICT and the media. MIP is going to be a fellowship for journalists (media practitioners across the entire spectrum, including social media), and it is designed to help them build capacity at both professional and business levels, and will be delivered over a 6-month period as a certificate course. It has a transforming potential of empowering media practitioners to do their job better and drive innovation that will lead to building the needed sustainability in the industry.
Programme Structure
- 30 Days in Class: All accepted candidates will spend 30 days in class in the course of the training.
- 7 Days in South Africa: An all expense paid trip to South Africa for a 7 days training.
- 1 Day in MTN Nigeria Headquarters: Candidates will be tutored at the MTN Nigeria Headquarters and MTN Group Headquarters.
- 1 Industry Visits and Tours: A one day training at the Innovation Hub.
Learning Outcomes
Fellows will:
- Learn the requisites for innovation in the media landscape
- Develop an enhanced grasp of the changing media landscape propelled by ICT
- Witness improvement in writing and reporting skills
- Have better insights into the telecommunications and ICT landscape in Nigeria
- Have a greater understanding of how the ICT & Telecoms industry in Nigeria work and the role of MTN Nigeria in the mix
- Be equipped to take advantage of existing legitimate means to monetize their skills in a fast-changing media landscape
Every participant will experience improved knowledge in three broad areas:
- The Telecoms industry
- Media Innovation
- Writing & Reporting
MTN MIP Programme Structure/Modules
- MTN & the Nigerian Telecoms Industry
- Creativity & Innovation
- Media Entrepreneurship/management principles
- ICT and the Media: An Introduction
- Making Money as a Journalist
- Media Ethics
- Subscription Business
- Research, Writing & (Financial) Reporting
- Strategic Planning Skills
- Emotional Intelligence and Decision Making Process
- 5G and IoT
- Fintech, E-Commerce: Business and revenue models
- Stakeholder Relations and Corporate Reputation Management
- Experiential Marketing
- Project Presentation
- PowerPoint Tools for Effective Presentation
- Proposal Writing Skills
Application Deadline
Application Deadline: April 22nd, 2026
Grant Atlas